Eureka Massalias is closely linked with fashion. For the past 4 years in Cyprus, this brand has been the Major Sponsor of the Charity Fashion Show “Eureka Massalias – The Charity Show” where apart from the models, 10 celebrities of the Cypriot social life take the catwalk. For each celebrity an amount of 500€ is donated, which totals to 5.000€ each year. This is donated to a different Charity Organization every year. So far Eureka Ltd has offered this amount to Mora Thavmata (Miracle Babies), Bank of Cyprus Oncology Centre, Elpida Foundation and the Centre of Preventive Paediatrics.
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