Archimedes triumphantly uttered the famous historic exclamation "eureka-eureka" when
he discovered the famous Principle of Buoyancy in his bath. The visionary entrepreneur Xanthos Sarris adopts this in 1959 and creates the Eureka company in Cyprus, which today after 58 years, has evolved to become the successful EUREKA Group of Companies.
The production of the first "Eureka" product starts in the small manufacturing facility of a single room. This first, truly innovative product for its time, was to become the beginning
of a robust, dynamic and flexible company with a multinational profile.
Eureka Company is founded by Xanthos Sarris in Famagusta. "Eureka superbleach" is introduced to the market in the form of sachets.
In 1960 Eureka’s first chemical plant is built in Famagusta and simultaneously, Xanthos Sarris proceeds to establish a second company in Greece, named Eureka Hellas, starting from a small rented factory in Athens.
During this decade many other products are produced and imported into the Cypriot market such as EUREKA dishwashing liquid, AROXOL insecticide, DOR shampoo, MON AMI jellies and caramel, FAMOZO cleaning agent for windows and TIK TAK for the toilet.
In 1971 the production of a high foaming washing powder BINGO, begins.
At the same time, the food plant SAFEWAY FOODS is built and begins operation. Its first product, CREMOLINA, is the first soft margarine produced in Cyprus, which in one year earns a 30% market share. Following this success are the SKY vegetable fat for baking and the FAVORO cooking oil.
A tragic milestone in the history of the Group is the complete destruction of the Cypriot company in 1974 due to the Turkish invasion. Both the chemical and food factories are forcefully abandoned because of the occupation of Famagusta by the Turkish invaders.
Xanthos Sarris immediately takes action in Limassol, supporting the refugee employees and after just one month starts the operation of a small manufacturing unit under very difficult conditions, whilst also proceeding with the building of a factory.
Through this immediate recovery of its operation after the Turkish invasion, Eureka was able to remain close to its consumers, and keep the value of its brands.
In 1976 ROKLIN, an all purpose cleaning product for large surfaces is launched.
In 1977 the operation of the company's own factory Eureka Hellas SA begins. The factory is located in Volos, in modern production facilities for all chemical products, which naturally leads to the company's headquarters moving to the Industrial Area of Volos.
In 1978, strong exporting activity begins with the first stop being the Arab countries which then expands and continues into central and eastern Europe.
In 1981 the great visionary Xanthos Sarris passes away, and his eldest son, Nicos Sarris takes the reigns as CEO of the Greek company with an important partner, Sotos Sotiriou as General Manager.
Christodoulos Neophytou, was and remained Managing Director of the Cypriot company, Eureka Ltd. Christodoulos Neophytou was the proximate cause of Eureka Ltd when as a bleach product representative he discovered the great potential that existed in this product, that Xanthos Sarris then decisively and dynamically evaluated and utilized.
During the next few years, large investments take place both in technology and building facilities that will help develop the company's competitive power.
The production of new products dynamically continues in the Cypriot market with the introduction of the aromatic toilet cleaner in liquid form named FIORO in 1992.
In 1994 follows the production of AROXOL Mec crawling insect insecticide in a bottle with trigger, one of the most innovative products in the insecticides/repellents category.
The introduction of EUREKA EXTRA POWER, a powder detergent for washing machines follows in 1996.
In 1997 starts the collaboration with the French company Compo and marks the distribution of the brand ALGOFLASH, household fertilizers for plants, that does not just take the No. 1 position in sales but in fact creates the category in supermarkets.
In 2000 Eureka Hellas S.A. carries out the acquisition of the international brand CHIRTON in air fresheners, which enhances the productivity growth of the plant of Volos, as well as the growth in exports to Russia and many European countries.
In 2001 the Eureka product range continues to grow with the production of a liquid detergent for washing machines under the brand name Eureka Massalias, which holds the No. 1 position in the liquid detergent with Marseille soap section.
In 2003 the liquid laundry detergent LIQUID EUREKA is launched and at the same year a specialized range of liquid detergent for black clothes and dark is also launched under the brand name EUREKA CARE BLACK.
In 2004 Eureka Massalias detergent powder is launched.
In 2005, Eureka Ltd, acquires a new dynamically growing company in Romania called INTERSTAR Chim S.A., that also owns a small company in Ukraine. This acquisition transforms the profile of the Group to one of a multinational and is a strong catalyst to the growth of the Eureka Group.
In 2007 the range of specialized liquid detergents Eureka CARE is broadened by the launch of two new detergents, Eureka CARE COLOR for colored clothes and Eureka CARE WOOL for wool and sensitive garments.
In 2008 Eureka Ltd (Cyprus) evolves to a company providing third party services (distributions), entering into new categories with brands such as ELITE paper products, SEPTONA cotton products, CASTANIA Lebanese nuts, ARTEMIS oil and vinegar, and many others.
In 2009, 50 years after the founding of its first company, the Group finds itself as a successful business in four countries; Cyprus, Greece, Romania and Ukraine, with two modern factories in Volos and in Bucharest and exports to more than twenty international markets.
The Eureka Group, invests in the triptych of people, quality and trust and aims to continue and expand its dynamic presence in the Greek, Cypriot and Romanian markets. At the same time it strengthens the Group's exports to international markets and its operation in Business to Business and Private Label.